The Author’s Guide To Selling Books To Non-Bookstores

Should You Do a Thunderclap Campaign?

~ Kristina Stanley ~ 8 Comments

The Thunderclap.it story continues. On May 28th, 2016 at 10 AM my campaign went out to 1,793,812 people.  Thank you to everyone who supported the campaign. Your effort made a big difference in my life, and I’d like to share the data from yesterday.

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Moments before the message was sent, my stats on Amazon.ca were:

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Later in the day, here’s what happened:

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That’s enough of an increase to make me happy 🙂

So should you do a campaign?

My campaign for was a non-fiction book, so keep that in mind. I’m not sure if it would be successful for a fiction book. I don’t plan to do one for AVALANCHE  when it’s released, June 25th.

Preparing for the campaign takes a fair amount of time. You must contact people personally when you first start the campaign. You need 100 people to support you for the campaign to go live. After I reached 100 people, I spent 3 weeks contacting others in my network asking for support. At the end, I reached out personally to all supporters and thanked them.

Time consuming – yes. Fun – also yes.

Would I do it again? Yes. But only for a non-fiction title.

Thunderclap is a crowdspeaking platform that helps people be heard by saying something together. It allows a single message to be mass-shared, flash mob-style, so it rises above the noise of your social networks. By boosting the signal at the same time, Thunderclap helps a single person create action and change like never before.

And a little secret…Imajin Books has decided to keep THE AUTHOR’S GUIDE TO SELLING BOOKS TO NON-BOOKSTORES on sale for a little while longer. You can still get a copy for $0.99 USD at myBook.to/SellingBooks

If you have thoughts on doing a Thunderclap campaign, please share your thoughts in the comments below.

Thanks for reading.

HOT NEW RELEASE: Selling Books to Non-Bookstores

~ Kristina Stanley ~ 8 Comments

In the life of an author, one of the best days is the day a new book is released. Today is that day for me. 

I’m feeling awesome and would like to thank Cheryl Kaye Tardif and Imajin Books for suggesting I write this book and for publishing it.

My trek to visit as many non-bookstores as possible led me to sell more books to non-bookstores than bookstores, so I took photos throughout the journey.

AGSBNB Photo colllage in stores

The best moment during the pre-release phase:

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Who wouldn’t want to be placed beside the “nice” shark, Robert Herjavec?

If you’d like to buy the book it’s available at:  Amazon, Kobo, Google Play Also on iBooks

Thanks for reading…

Farley’s Friday: Snowmakers Rock!

~ Kristina Stanley ~ 9 Comments

Farley here,

It’s spring in the mountains, it’s getting hot, but don’t worry about me.

I found the last of the snow made by the snowmakers. It’s won’t be here long, so I have to make the best of it. Cold snow on my back feels awesome.

Kristina even let me off leash after she scanned the area for bears. Sometimes she’s silly. I can smell a bear way before she can see one. And seriously, she’s going to protect me? It’s my job to protect her.

Farley Snowmaker

Just in case you hadn’t heard, today is the LAST day Kristina’s book is on sale for $0.99 USD. Tomorrow is the official release, so I’m guessing there will be a party in our house.

AGTSBNBCLICK to buy at Amazon, Kobo, Google Play

Woof Woof

Marathon to 1 Million…

~ Kristina Stanley ~ Leave a comment

Who said running a Thunderclap campaign is easy?

I saw a post on twitter today that said, “There is no elevator to success…take the stairs” and it resonated with me. I’m climbing the stairs to 1 Million shares.

So what is Thunderclap?

Thunderclap is a crowdspeaking platform that helps people be heard by saying something together. It allows a single message to be mass-shared, flash mob-style, so it rises above the noise of your social networks. By boosting the signal at the same time, Thunderclap helps a single person create action and change like never before.

Here’s where I sit on my campaign.

Screen Shot 2016-05-24 at 11.55.54 AM

I love it if you’d join me on the stairway to success and help me get to 1,000,000 shares. All you need to do is click here.

Thunderclap does the rest.

If you want to learn how to create your own Thunderclap campaign, check out BOOM. How To Create A Successful Thunderclap Campaign

If you do create a campaign, let me know and I’ll support it.

Thanks for reading…

Helping Authors Earn A Living

~ Kristina Stanley ~ 3 Comments

Helping authors earn a living is the tag line I used for the Thunderclap.it  campaign I created for THE AUTHOR’S GUIDE TO SELLING BOOKS TO NON-BOOKSTORES.

I’d love to have your help in spreading the word for my first non-fiction book. It’s easy. All you have to do is click the link below. Thunderclap.it will take you to a page where you can support the campaign by choosing FaceBook, Twitter, or Tumbler.

If you do…It means one post will go out on May 28th on your platform of choice. You won’t receive any spam or other messages. You don’t have to buy book.

This could be your way of helping authors earn a living, but helping me -an author 🙂 – spread the word about my next book.

The Thunderclap.it campaign is live for another 11 days at http://bit.ly/KSAuthor

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Thunderclap.it is a crowdspeaking platform that helps people be heard by saying something together. It allows a single message to be mass-shared, flash mob-style, so it rises above the noise of your social networks. By boosting the signal at the same time, Thunderclap helps a single person create action and change like never before.

On a side note, THE AUTHOR’S GUIDE TO SELLING BOOKS TO NON-BOOKSTORES is on sale for a limited time at $0.99 USD.

Thanks for reading…

Update Tuesday PM: 2 more people have joined the campaign, and I’m up to 108 people.  Thank you! I’m at 233,999 reach…That’s one short of 234,000. You could be the one to bump me up at bit 🙂

 

 

 

BOOM. How To Create A Successful Thunderclap Campaign

~ Kristina Stanley ~ 6 Comments

As I move through my publishing journey, I’m trying new ways to make my work visible, and I’m sharing what I try with you. THE AUTHOR’S GUIDE TO SELLING BOOKS TO NON-BOOKSTORES is my first non-fiction book, and probably needs a different marketing strategy than my novels.

My latest venture is with Thunderclap.

Thunderclap is a crowdspeaking platform that helps people be heard by saying something together. It allows a single message to be mass-shared, flash mob-style, so it rises above the noise of your social networks. By boosting the signal at the same time, Thunderclap helps a single person create action and change like never before.

The first step in creating a Thunderclap campaign is creating an account. Just follow the instructions. I supported various campaigns, so I understood what it meant to ask others to support my campaign.  It’s easy and not intrusive in any way.

I discovered that by supporting a campaign one post went out on my facebook account as a specified time. You can also support campaigns on Twitter and Tumbler or on all three platforms.

The second step is to create your campaign. I searched through the successful campaigns for non-fiction books and studied how to create a campaign.

Here’s mine.

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The third step is to get 100 people to support your campaign. Once that’s done. Your message will go live on the date you specified. If you don’t get at least 100 people to support your campaign, then no message will be posted and you won’t get the visibility you were striving for.

To get 100 people takes a bit of work. I went through my list of contacts and chose 150 people who I thought would support my campaign. I sent them a personal message asking for help. It took me just under a week to hit 100.

I’m posting today because yesterday I reached the 100 mark. My campaign is successful and one message will be sent on May 28th on the networks of everyone who has supported me.

Right now, my reach is just under 225,000 people. I would love to reach 500,000 people.

To support my campaign, just click here.

Let me know if you try a Thunderclap campaign, and I’ll be sure to support it.

Thank you to everyone who has already supported this new venture.

Thanks for reading…

 

 

 

What Would You Do To Get Your Books Onto Store Shelves?

~ Kristina Stanley ~ 2 Comments

Have you ever wondered how to sell your books to stores if you’re not published by one of the top 5 publishers?

Well, I did. I spent a year trying different techniques, and I’ve put everything I’ve learned into a book.

Do you want the following pictures of you and your books?

AGSBNB Photo colllage in stores

 

Do you wonder if selling to non-bookstores is for you?

How would you approach a store?

How would you decide on a price, on a deal, on how to collect money?

I’ve answered these questions and many more in THE AUTHOR’S GUIDE TO SELLING BOOKS TO NON-BOOKSTORES.

 

AGTSBNB

Release Date: May 28, 2016

Published by Imajin Books

Special pre-order price of $0.99 USD

Time Limited Offer!

Click to buy at Kobo, Google Play, Amazon

Also on iBooks

Imagine walking into a grocery store, gift shop or other non-bookstore and seeing YOUR book for sale.  This wonderful experience is within your grasp—if you’re bold enough to pursue it.

Selling to traditional bookstores and making a profit can be extremely difficult, but there is an alternative. In this step-by-step guide, best-selling author Kristina Stanley will show YOU how to move beyond the bookstores and sell to other retail outlets. Every step is detailed, from formulating a plan to collecting money.

Stanley speaks from experience. She’s sold more books through non-bookstore retail outlets than through traditional bookstores, and YOU can too. Read on, and turn your dream into reality. Success is within your reach.

Release Date Set! Cover Revealed! The Author’s Guide To Selling Books To Non-Bookstores

~ Kristina Stanley ~ 8 Comments

It’s been an awesome day in my house. I received two big pieces of news. The first is:

The Author’s Guide To Selling Books To Non-Bookstore is set for release on Saturday, May 28th, 2016 by Imajin Books. 

And…

Wait…

For…

It…

Ta Da! The cover.

AGTSBNB

Imagine walking into a grocery store, gift shop or other non-bookstore and seeing YOUR book for sale. This wonderful experience is within your grasp—if you’re bold enough to pursue it.

Selling to traditional bookstores and making a profit can be extremely difficult, but there is an alternative. In this step-by-step guide, best-selling author Kristina Stanley will show YOU how to move beyond the bookstores and sell to other retail outlets. Every step is detailed, from formulating a plan to collecting money.

Stanley speaks from experience. She’s sold more books through non-bookstore retail outlets than through traditional bookstores, and YOU can too. Read on, and turn your dream into reality. Success is within your reach.

Thanks for reading.

In case you haven’t heard, Imajin Books has their eBooks on sale this week. If you haven’t read DESCENT or BLAZE, they are only $0.99 until the end of the week.

 

Endorsement For The Author’s Guide To Selling Books To Non-Bookstores

~ Kristina Stanley ~ 15 Comments

Shroud of RosesToday, I get to thank Gloria Ferris, first for being kind enough to take time from her busy writing schedule to read an ARC of The Author’s Guide To Selling Books To Non-Bookstores, and then for writing a lovely endorsement.

Targeted

Gloria is the author of the Cornwall & Refern Mysteries, including Shroud Of Roses and Corpse Flower. She’s also completed the amazing feat of co-authoring Targeted with Donna Warner.

So over to Gloria…

Well, I’ve been a published author for almost five years and it never occurred to me that I can sell my books in places that — wait for it — don’t usually sell books! It’s true. The Author’s Guide To Selling Books To Non-Bookstores, by Kristina Stanley, is an in-depth instructional guide on how to do this. Every step is covered, from formulating a plan to collecting money — and, everything in between.

Kristina kindly provides a sample spreadsheet and invoices to keep the author organized. I also picked up some new book-signing and marketing tips from this book, and my mind is whirling with the possibilities! The book is well-written and worth the read for authors who are interested in stepping up their marketing efforts. ~ Gloria Ferris, award-winning author of the Cornwall & Redfern Mysteries”

Sell Books To Non-Bookstores

Of course, DESCENT and BLAZE can be bought online, but it sure is fun to see them in stores. Soon, AVALANCHE will be sitting beside these two on the shelves.

Thanks for reading…

Early Praise for The Author’s Guide To Selling Books To Non-Bookstores

~ Kristina Stanley ~ 9 Comments

Publishing my first non-fiction book is just as stressful as publishing a novel. The great part is now I’ve been through the process a few times, and I know what Imajin Books expects from me.

As promised on my home page, I’m sharing what I learn during the publishing process. It’s still hard to ask for endorsements, but I did, and they are making their way into my inbox, and I just have to share the first one. My strategy is to find endorsements from traditionally published authors, Indie published authors and editors with the idea that a well rounded list will help promote the book.

Bird's Eye ViewThe first in is from Elinor Florence, author of BIRD’S EYE VIEW (Dundurn Press).

Bird’s Eye View is a historical novel, the unforgettable story of an idealistic young Canadian woman who joins the air force in the Second World War and becomes an aerial photographic interpreter.

Working with hundreds of other intelligence officers at a converted mansion in England, Rose Jolliffe spies on the enemy from the sky.

What she sees through her magnifying glass will change the course of history — and her own life — in ways she never imagined.

“Thinking outside the box (i.e. bookstores) is a great way for authors to increase their sales. Like Kristina Stanley, I’ve had success selling my Second World War novel Bird’s Eye View in non-bookstores, but I still learned a lot from reading her step-by-step comprehensive guidebook. I especially appreciated her advice regarding checklists and spreadsheets – something every author should embrace!” – Elinor Florence.

 

Non-Fiction Announcement 2

The success in selling and distributing DESCENT and BLAZE came from implementing what I learned by trial-and-error, by talking with other authors and store owners about the process, and from guidance from my publisher. I’ve taken everything I’ve learned and put it into a book.

In THE AUTHOR’S GUIDE TO SELLING BOOKS TO NON-BOOKSTORES I explain how an author should plan, prepare and execute getting books into stores and actually making money from it. It doesn’t matter whether you’re an Indie author or traditionally published, all that matters is you have a printed edition of your fiction or nonfiction book and you want to get that book out into the world.

Thanks for reading…